Occupations/11-2032.00

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

Bachelor’s

Usually a four-year bachelor’s degree.

AI automation risk

53%

Mixed exposure

Human characteristics

28%

Fewer uniquely human demands

Task orientation

36%

More resilient

Core tasks

    Model drivers (O*NET 1–5)

    • Repeating same tasks3.00
    • Degree of automation2.00
    • Time sitting3.00
    • Originality (ability)3.00
    • Conflict situations3.00
    • Hands-on objects/tools3.00
    • Outdoors / weather1.50
    • Disease exposure1.50
    • Decision freedom3.00

    Top abilities

      Essential skills

        CIP matches

        09.0100Communication, General09.0101Speech Communication and Rhetoric09.0102Mass Communication/Media Studies09.0900Public Relations, Advertising, and Applied Communication09.0902Public Relations/Image Management09.0904Political Communication09.0907International and Intercultural Communication09.0909Communication Management and Strategic Communications52.0501Business/Corporate Communications, General52.0599Business/Corporate Communications, Other

        Schools offering related programs

        12 of 80 shown

        Earnings are College Scorecard medians for that program, 1 and 2 years after completion. A dash means the Department suppressed the cell or the campus is not in the field file.

        InstitutionProgramTuitionAdmitGrad 6-yrEarnings

        Columbia University in the City of New York

        New York, NY · Private nonprofit

        Communication, General

        09.0100

        $68,2004%96%

        1 yr $92,885

        2 yr $101,406

        Master's · CIP 09.01

        Georgetown University

        Washington, DC · Private nonprofit

        Public Relations, Advertising, and Applied Communication

        09.0900

        $65,40012%95%

        1 yr $75,795

        2 yr $73,272

        Master's · CIP 09.09

        Stanford University

        Stanford, CA · Private nonprofit

        Communication, General

        09.0100

        $62,4004%96%

        1 yr $62,012

        2 yr $81,702

        Master's · CIP 09.01

        The University of Texas at Dallas

        Richardson, TX · Public

        Communication, General

        09.0100

        $14,60065%73%

        1 yr $56,563

        2 yr —

        Master's · CIP 09.01

        New York University

        New York, NY · Private nonprofit

        Communication, General

        09.0100

        $60,40012%88%

        1 yr $53,358

        2 yr $45,037

        Bachelor's · CIP 09.01

        University of California-Los Angeles

        Los Angeles, CA · Public

        Communication, General

        09.0100

        $13,8009%92%

        1 yr $50,387

        2 yr $47,473

        Bachelor's · CIP 09.01

        Northeastern University

        Boston, MA · Private nonprofit

        Communication, General

        09.0100

        $63,2007%91%

        1 yr $50,105

        2 yr $46,940

        Bachelor's · CIP 09.01

        University of Florida

        Gainesville, FL · Public

        Communication, General

        09.0100

        $6,40023%89%

        1 yr $49,700

        2 yr $51,899

        Master's · CIP 09.01

        Howard University

        Washington, DC · Private nonprofit

        Communication, General

        09.0100

        $33,20053%65%

        1 yr $48,823

        2 yr $37,568

        Bachelor's · CIP 09.01

        University of Michigan-Ann Arbor

        Ann Arbor, MI · Public

        Communication, General

        09.0100

        $17,70018%93%

        1 yr $47,877

        2 yr $47,473

        Bachelor's · CIP 09.01

        City Colleges of Chicago-Wilbur Wright College

        Chicago, IL · Public

        Communication, General

        09.0100

        $4,600100%27%

        1 yr $45,383

        2 yr $48,041

        Bachelor's · CIP 09.01

        University of Southern California

        Los Angeles, CA · Private nonprofit

        Communication, General

        09.0100

        $68,20012%92%

        1 yr $44,921

        2 yr $44,046

        Bachelor's · CIP 09.01